When we sent this out in January 2009, we had already laid much of the ground work for www.jetowner.com.
The trick with marketing in the private aviation space is knowing a couple of things:
- The Internet is big - Too big.Think of it like the ocean and of the 34 billion herring in the sea. There are 34,000 that might need your aviation service. Hunting them via pay per click campaigns, etc., is almost guaranteeing you to spend more on each client than they generate for you.
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September 30th, 2009 at 6:46 pm | Comments & Trackbacks (0) | Permalink